Dr Inka Karppinen is a Lead Behavioural Scientist at CybSafe, an award-winning human risk management platform focusing on behavioural analytics. She is also an Honorary Research Associate at University College London (UCL). Inka is interested in all aspects of helping people, leading her on a unique path encompassing both industry and academia. She has an MRes and a PhD in security and crime science from the University College London (UCL) and MSc in occupational psychology from Birkbeck. She is a chartered psychologist with the British Psychological Society (BPS), an expert fellow of the Security, Privacy, Identity, Trust Engagement NetworkPlus (Sprite+) and a Member of the Global Association of Applied Behavioural Scientists (GAABS). She strongly advocates bringing together people involved in research, practice and policy.

At CybSafe, Inka’s role is to add a magical sprinkle of BS (Behavioural Science!) to the product by applying mixed methods research techniques to design workable digital solutions. She also leads thought leadership projects such as the yearly ‘Oh Behave!’ report. She loves narrowing the research gap between academia and practice creating a meaningful positive impact on people's lives.